
The best products don’t just solve problems, they elevate experience.
Meaningful experiences define the relationships we develop with products. We strive to create products that evoke a deeper sense of emotional connection with the consumer. In thinking beyond trends and seasonality, we offer lasting product solutions that stand the test of time, with the power to build strong connections.
Our approach.
Our strategic approach combines research, concept development, and technical knowledge into a holistic fast paced process, with methods of sustainable product creation as a core studio practice.
We utilize modern tools such as VR and AI alongside more traditional design methodologies, to bring forward-thinking ideas to life. We design across performance and lifestyle categories, collaborate closely with cross-functional teams and launch global products that inspire movement, endure real-world use, and cultivate lasting connections with people and planet.
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Early-stage vision work — defining the creative foundation, future concepts, and brand-aligned story telling that drives standout product experiences.
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We explore new materials, advanced construction methods, and emerging technologies to help brands stay ahead. From 3D printing and AI-assisted design to sustainable innovation — we bring future-ready ideas to life.
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We design performance and lifestyle products that balance form, function, and feel. Grounded in deep category knowledge and driven by purpose.
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We utilize virtual reality tools such as ‘Gravity Sketch’ to communicate ideas in 3D in a collaborative environment. AI helps us visualize concepts in a rapid manner, with the power to communicate in a near real-life fashion.
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We help brands embed sustainability into their product creation process — from materials and lifecycle design to story telling and innovation frameworks that support long-term impact.
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We bridge design, engineering and development, translating ideas into manufacturable, high-performance products. From tooling to wear testing and factory collaboration, we work closely with partners to ensure precision results at every stage.

Our ethos.
Real solutions come from designing with purpose, meaning, and depth.
We draw from our rich global experience, designing within the performance and lifestyle categories to collaborate with the world’s best athletes, teams and brands.
Our relentless curiosity for how movement, material and innovation intersect helps us create for true functionality, product longevity and meaningful impact.
We collaborate, we care, we deliver.
Together we think deeper.
